A History Of Corporate Gifts Giving

The Corporate Advertising & Premium Gifts industry in Singapore was first established in the mid-1950s. In those early days, the practice was initiated by larger, more established companies as a form of appreciation to loyal, faithful clients and customers. Gift giving was limited largely to diaries, note pads, pens, key chains and wines. Today, the range of corporate gifts in the gift giving market is limited only by one’s imagination. The uniqueness of individual corporate gifts is a likely measure of the degree of closeness of the client’s relationship with the sender.

A Very Subtle Selling Tool

These days, companies recognize the unique subtleties of corporate gift giving. The items you give your client or customer are actually a soft-selling tactic in promoting your company’s products and services. When you think of a typical day at the office, promotional items are actually a very practical and visible reinforcement. Whether it’s the pen you write with in your day planner, your coffee mug, the key chain which holds your drawer keys, the company sports team t-shirt or sweatshirt, these are very powerful and effective marketing tools that keep your name constantly in view of your customer and prospects.

A Corporate Gift For Every Reason & Season

Corporate gift giving also extends to other areas such as:

• • Announcing New Products and Services
  • Event Marketing
  • Recognition/Service Awards
  • Incentive Programmes
  • Trade Show Giveaway
  • Premiums
  • Award Ceremonies
  • Safety Programmes or Issue Awareness Campaigns

Commemorating Special Events such as Golf Tournaments & Annual Dinner and Celebrations.

The one and only Singapore Gifts Buyer’s Guide host a new and extensive range of products and services. The Buyer’s Guide also serve as a compilation gift ideas, to assist in write papers deciding and selecting the very best for your advertising and promotion needs.

Request of a Free copy of Singapore Gifts Buyer’s Guide

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